The Geedup Play For Keeps Hoodie 'Olive Tonal' (2025) exemplifies the Sydney streetwear label's commitment to quality, identity, and purpose-driven design. This elevated take on a core Geedup piece continues the brand’s strong tradition of statement hoodies, now offered in a subtle yet impactful Olive Tonal colourway. With an emphasis on craftsmanship and comfort, the hoodie captures the essence of Geedup’s philosophy—play hard, stay real, and never fold. Overview Crafted from heavyweight brushed fleece, the Play For Keeps Hoodie delivers premium comfort and durability designed to endure the demands of everyday wear. The Olive Tonal colour scheme brings a minimalist, monochromatic aesthetic that allows the bold puff-print graphics to stand out without overpowering the garment. The front features the iconic "Play For Keeps" branding across the chest, complemented by Geedup’s signature emblem printed on the back. The tonal ribbed cuffs, waistband, and adjustable drawstring hood ensure a snug and personalised fit, while the kangaroo pocket adds functional appeal. Designed in Sydney and worn globally, this hoodie represents Geedup’s growing influence in the streetwear scene. Key Highlights • Premium Heavyweight Fleece Construction: Built from a brushed cotton blend for warmth, softness, and long-lasting structure. • Tonal Olive Colourway: A muted green palette that provides versatility and modern streetwear appeal. • Bold Puff-Print Branding: Features signature “Play For Keeps” typography across the chest and classic Geedup insignia on the rear. Unreleased Vault Item Fabric - 380gsm Fleece Team Logo, Terry Towel, Tackle Twill, EMB Woven Badge on kangaroo pocket Core Logo drawstring tips Colour: Olive Tonal (Green) Release: Alongside Del.2/25 Sizing: Please note this product is fitted - recommended to go a size up if you like a relaxed loose fit